Microsoft has been getting a lot of crap for their new Ad campaign with Jerry Seinfeld and Bill Gates. At first it seemed like they were really going nowhere and they were commercials about nothing like the show about nothing. What’s funny is, their campaign is working. It’s drawing attention and everyone is talking about it even though everyone seemed to hate it.
There is no such thing as bad publicity.
The Windows Vista Blog posted a message a few days ago to let everyone know that the new ads without Jerry are not a vote of no confidence, they’ve been a part of the plan all along.
After Microsoft’s announcement I felt I needed to see for myself. They’re on the ball with this one, they’re showing how they connect millions billions of different people world wide. I think the campaign will only get better, and it should since they’ve spent millions on redefining their image.
See for yourself:
Randy Aldrich 